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Scaling E-commerce to $2M Monthly with 4.5x ROAS

How our Elite Ads System helped a home decor brand scale from $200K to $2M monthly revenue while maintaining profitability.

Client: Luxe Home Decor
Industry: E-commerce
Timeline: 8 months
Scaling E-commerce to $2M Monthly with 4.5x ROAS

Key Results

$2M+

Monthly Revenue

10x growth in 8 months

4.5x

Return on Ad Spend

Consistent across scale

-40%

Cost Per Purchase

Improved efficiency

15,000+

New Customers

Monthly acquisition

The Challenge

Luxe Home was stuck at $200K/month in revenue. Their previous agency had hit a ceiling—every attempt to scale resulted in ROAS dropping below profitability. Creative was stale, targeting was broad, and there was no cohesive strategy across platforms.

Our Solution

We implemented our Elite Ads System with a full-funnel approach. This included rebuilding their creative pipeline with UGC-style content, implementing proper audience segmentation and lookalike modeling, coordinating Facebook and Google campaigns for cross-platform attribution, and weekly creative testing and iteration based on performance data.

"We tried three agencies before Modern Day Marketing. They're the only ones who actually scaled us profitably. The Elite Ads System is the real deal."
JM

Jessica Martinez

Founder, Luxe Home Decor

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