{"id":346914,"date":"2026-10-03T14:18:20","date_gmt":"2026-10-03T14:18:20","guid":{"rendered":"https:\/\/moderndaymarketing.io\/?page_id=346914"},"modified":"2026-10-03T18:54:48","modified_gmt":"2026-10-03T18:54:48","slug":"results","status":"publish","type":"page","link":"https:\/\/moderndaymarketing.io\/results\/","title":{"rendered":"Results"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"346914\" class=\"elementor elementor-346914\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c48759 e-con-boxed e-flex e-con e-parent\" data-id=\"5c48759\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d4a9ff1 elementor-widget elementor-widget-html\" data-id=\"d4a9ff1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"mdm-util\"><span class=\"hide-m\"><span class=\"dot\"><\/span>Austin, TX \u00b7 Serving home-service companies nationwide<\/span><span>Talk to a human: <a href=\"tel:+17373295526\">737-329-5526<\/a><\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9f8bc75 e-con-boxed e-flex e-con e-parent\" data-id=\"9f8bc75\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;position&quot;:&quot;relative&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e3a02d1 elementor-widget elementor-widget-html\" data-id=\"e3a02d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<a class=\"mdm-skip\" href=\"#mdm-main\">Skip to content<\/a><div class=\"mdm-nav\"><a class=\"logo\" href=\"https:\/\/moderndaymarketing.io\/\"><img decoding=\"async\" src=\"https:\/\/moderndaymarketing.io\/wp-content\/uploads\/2026\/10\/modern-day-marketing-logo.png\" alt=\"Modern Day Marketing\"><\/a><ul class=\"mdm-menu\"><li class=\"has-dd\"><a href=\"https:\/\/moderndaymarketing.io\/services\/\">Services<\/a><button class=\"dd-toggle\" aria-label=\"Open submenu\">\u25be<\/button><ul class=\"dd\"><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/services\/facebook-ads-for-contractors\/\">Facebook Ads for Contractors<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/services\/lead-generation-for-contractors\/\">Lead Generation for Contractors<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/services\/contractor-landing-pages\/\">Landing Pages &amp; Funnels<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/services\/local-seo-for-contractors\/\">Local SEO for Contractors<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/services\/google-business-profile-management\/\">Google Business Profile Management<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/services\/contractor-website-design\/\">Contractor Website Design<\/a><\/li><\/ul><\/li><li class=\"has-dd\"><a href=\"https:\/\/moderndaymarketing.io\/industries\/\">Industries<\/a><button class=\"dd-toggle\" aria-label=\"Open submenu\">\u25be<\/button><ul class=\"dd\"><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/industries\/roofing-marketing\/\">Roofing Marketing<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/industries\/hvac-marketing\/\">HVAC Marketing<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/industries\/plumbing-marketing\/\">Plumbing Marketing<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/industries\/remodeling-marketing\/\">Remodeling Marketing<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/industries\/junk-removal-marketing\/\">Junk Removal Marketing<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/industries\/window-and-door-marketing\/\">Window &amp; Door Marketing<\/a><\/li><\/ul><\/li><li class=\"has-dd\"><a href=\"https:\/\/moderndaymarketing.io\/locations\/\">Locations<\/a><button class=\"dd-toggle\" aria-label=\"Open submenu\">\u25be<\/button><ul class=\"dd\"><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/austin-contractor-marketing\/\">Austin<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/round-rock-contractor-marketing\/\">Round Rock<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/cedar-park-contractor-marketing\/\">Cedar Park<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/georgetown-contractor-marketing\/\">Georgetown, TX<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/lakeway-contractor-marketing\/\">Lakeway<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/dallas-contractor-marketing\/\">Dallas<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/houston-contractor-marketing\/\">Houston<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/san-antonio-contractor-marketing\/\">San Antonio<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/fort-worth-contractor-marketing\/\">Fort Worth<\/a><\/li><\/ul><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/results\/\">Results<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/about\/\">About<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/blog\/\">Blog<\/a><\/li><li class=\"\"><a href=\"https:\/\/moderndaymarketing.io\/contact\/\">Contact<\/a><\/li><\/ul><a class=\"cta\" href=\"https:\/\/moderndaymarketing.io\/contact\/\">Book a Strategy Call \u2192<\/a><button class=\"burger\" aria-label=\"Menu\">\u2261<\/button><\/div><span id=\"mdm-main\" tabindex=\"-1\"><\/span><style>.mdm-skip{position:absolute;left:-9999px;top:8px;z-index:100000;background:#0152FB;color:#fff;padding:10px 16px;border-radius:6px;font:600 15px Inter,sans-serif;text-decoration:none}.mdm-skip:focus{left:8px}<\/style>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6cd98d2 e-con-boxed e-flex e-con e-parent\" data-id=\"6cd98d2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8fde947 e-con-full e-flex e-con e-parent\" data-id=\"8fde947\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-fe64c4c e-con-full e-flex e-con e-parent\" data-id=\"fe64c4c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cf29dfa elementor-widget elementor-widget-heading\" data-id=\"cf29dfa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Results<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bddb9d4 elementor-widget elementor-widget-heading\" data-id=\"bddb9d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">How We Measure Contractor Marketing Work<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a194854 elementor-widget elementor-widget-text-editor\" data-id=\"a194854\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tA useful marketing result is more than a screenshot or a click total. We look at the work that was performed, the lead path it created, the quality of the opportunity, the response process and, where tracking allows, the booked-estimate and revenue outcome.\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e73baec e-con-full e-flex e-con e-parent\" data-id=\"e73baec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cdeb4ce elementor-widget elementor-widget-button\" data-id=\"cdeb4ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Discuss Your Current Lead System<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c693651 elementor-widget elementor-widget-button\" data-id=\"c693651\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"tel:+17373295526\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Call 737-329-5526<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ab78dab e-con-full e-flex e-con e-parent\" data-id=\"ab78dab\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cf8a793 elementor-widget elementor-widget-image\" data-id=\"cf8a793\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?fm=jpg&amp;q=70&amp;w=1400&amp;auto=format&amp;fit=crop\" title=\"\" alt=\"How We Measure Contractor Marketing Work\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e155ea4 e-con-boxed e-flex e-con e-parent\" data-id=\"e155ea4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-99ea18b e-con-full e-flex e-con e-parent\" data-id=\"99ea18b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-99a8874 e-con-full e-flex e-con e-parent\" data-id=\"99a8874\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b515ab2 elementor-widget elementor-widget-heading\" data-id=\"b515ab2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">1 \u00b7 What we measure<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9df068b elementor-widget elementor-widget-heading\" data-id=\"9df068b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The numbers that connect to work.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c19196 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"1c19196\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Spend by channel and campaign<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Lead source<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Response timing<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Qualified opportunities<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Booked estimates<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Sold work, where your process tracks it<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5380128 e-con-full e-flex e-con e-parent\" data-id=\"5380128\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c24a491 elementor-widget elementor-widget-heading\" data-id=\"c24a491\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">2 \u00b7 What clients can expect to see<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e05afb elementor-widget elementor-widget-heading\" data-id=\"6e05afb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Clear reporting, documented changes.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9a516c1 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"9a516c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">A plain-language report on what ran and what happened<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">A log of what changed and why<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">A practical conversation about what to improve next<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1f645dc e-con-boxed e-flex e-con e-parent\" data-id=\"1f645dc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3ecaebb e-con-full e-flex e-con e-parent\" data-id=\"3ecaebb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2b2a116 e-con-full e-flex e-con e-parent\" data-id=\"2b2a116\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ed9440 elementor-widget elementor-widget-heading\" data-id=\"2ed9440\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">3 \u00b7 How we publish case studies<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eca1fb8 elementor-widget elementor-widget-heading\" data-id=\"eca1fb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Context, not just a number.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-841a061 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"841a061\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Client permission before anything is published<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Trade, market and time period<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Starting problem and work performed<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Measurement method and definitions<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Limitations and caveats<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d61e876 e-con-full e-flex e-con e-parent\" data-id=\"d61e876\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a375414 elementor-widget elementor-widget-heading\" data-id=\"a375414\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">4 \u00b7 When proof is ready<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b85ad9 elementor-widget elementor-widget-heading\" data-id=\"0b85ad9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Each case study gets its own page.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-925d4b3 elementor-widget elementor-widget-text-editor\" data-id=\"925d4b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tPublished case studies will live at their own URL with the situation, work performed, measurement method, time period, outcome and caveats, a client quote only if approved, and links to the related service and industry. Individual results vary by market, capacity, pricing, follow-up and operations.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-db3671c e-con-boxed e-flex e-con e-parent\" data-id=\"db3671c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ade4799 e-con-full e-flex e-con e-parent\" data-id=\"ade4799\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-427ecf5 e-con-full e-flex e-con e-parent\" data-id=\"427ecf5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9e9dbef elementor-widget elementor-widget-heading\" data-id=\"9e9dbef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Discuss Your Current Lead System.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3245ea3 elementor-widget elementor-widget-text-editor\" data-id=\"3245ea3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tWalk us through what you are running today and where leads stall before they become booked work.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-58fbd9b e-con-full e-flex e-con e-parent\" data-id=\"58fbd9b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7510dda elementor-widget elementor-widget-button\" data-id=\"7510dda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Discuss Your Current Lead System<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a24851 elementor-widget elementor-widget-button\" data-id=\"3a24851\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"tel:+17373295526\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Call 737-329-5526<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1652ef6 e-con-boxed e-flex e-con e-parent\" data-id=\"1652ef6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ad7ef4 elementor-widget elementor-widget-html\" data-id=\"0ad7ef4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"mdm-foot\"><div class=\"fgrid\"><div class=\"fcol brand\"><img decoding=\"async\" src=\"https:\/\/moderndaymarketing.io\/wp-content\/uploads\/2026\/10\/modern-day-marketing-logo.png\" alt=\"Modern Day Marketing\"><p>Paid-acquisition systems for home-service businesses. Based in Austin, TX, serving contractors nationwide.<\/p><p><a href=\"tel:+17373295526\" class=\"tel\">737-329-5526<\/a><\/p><\/div><div class=\"fcol\"><h4>Services<\/h4><ul><li><a href=\"https:\/\/moderndaymarketing.io\/services\/facebook-ads-for-contractors\/\">Facebook Ads for Contractors<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/services\/lead-generation-for-contractors\/\">Lead Generation<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/services\/contractor-landing-pages\/\">Landing Pages &amp; Funnels<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/services\/local-seo-for-contractors\/\">Local SEO<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/services\/google-business-profile-management\/\">Google Business Profile<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/services\/contractor-website-design\/\">Website Design<\/a><\/li><\/ul><\/div><div class=\"fcol\"><h4>Industries<\/h4><ul><li><a href=\"https:\/\/moderndaymarketing.io\/industries\/roofing-marketing\/\">Roofing Marketing<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/industries\/hvac-marketing\/\">HVAC Marketing<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/industries\/plumbing-marketing\/\">Plumbing Marketing<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/industries\/remodeling-marketing\/\">Remodeling Marketing<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/industries\/junk-removal-marketing\/\">Junk Removal Marketing<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/industries\/window-and-door-marketing\/\">Window &amp; Door Marketing<\/a><\/li><\/ul><\/div><div class=\"fcol\"><h4>Locations<\/h4><ul><li><a href=\"https:\/\/moderndaymarketing.io\/austin-contractor-marketing\/\">Austin<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/round-rock-contractor-marketing\/\">Round Rock<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/cedar-park-contractor-marketing\/\">Cedar Park<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/georgetown-contractor-marketing\/\">Georgetown<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/lakeway-contractor-marketing\/\">Lakeway<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/dallas-contractor-marketing\/\">Dallas<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/houston-contractor-marketing\/\">Houston<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/san-antonio-contractor-marketing\/\">San Antonio<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/fort-worth-contractor-marketing\/\">Fort Worth<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/locations\/\">All locations<\/a><\/li><\/ul><\/div><div class=\"fcol\"><h4>Company<\/h4><ul><li><a href=\"https:\/\/moderndaymarketing.io\/about\/\">About<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/results\/\">Results<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/blog\/\">Blog<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/contact\/\">Contact<\/a><\/li><li><a href=\"https:\/\/moderndaymarketing.io\/contact\/\">Book a Strategy Call<\/a><\/li><\/ul><\/div><\/div><div class=\"fbot\"><span>\u00a9 Modern Day Marketing. All rights reserved.<\/span><span><a href=\"https:\/\/moderndaymarketing.io\/privacy-policy\/\">Privacy<\/a> \u00b7 <a href=\"https:\/\/moderndaymarketing.io\/terms\/\">Terms<\/a> \u00b7 <a href=\"https:\/\/moderndaymarketing.io\/sitemap\/\">Sitemap<\/a><\/span><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":22,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"footnotes":""},"class_list":["post-346914","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How We Measure Contractor Marketing Work | Modern Day Marketing<\/title>\n<meta name=\"description\" content=\"What we measure, what clients see in reporting and how we publish case studies with permission and 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